This past Thursday night, while unconfirmed reports spread regarding the Brown University gunman, CNN’s Kaitlan Collins took to social media, noting the confusion and pointing viewers to her channel's 9pm newscast.
Even though CNN is certainly not a perfect news source, her words resonated for numerous observers. It remains one of the broadcasters where you can find fact-based and generally dependable reporting – particularly during fast-moving events such as the one developing close to a New Hampshire storage facility.
A Vulnerable Situation During a High-Stakes Battle
Yet the news network, now middle-aged, finds itself in a precarious situation as two giant media conglomerates vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has turned into a major game of business acquisition, instead of as a question of what benefits the information-seeking public.
“This is yet another example of the deep structural problems with roots in decades of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The conjecture about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a more important point.
“The narrative is crafted as a corporate drama with influential figures as the central actors, but there is scant discussion of the societal benefit,” Pickard added.
A Further Factor: The Former President
The CNN scenario is further muddied by Donald Trump’s views about a network he has frequently denounced as perhaps his chief “fake news” foe.
Think back to the chants of “CNN sucks!” at the president’s rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will protect him from criticism and scrutiny. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that company more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that storied news network.
A Possibility of Continued Instability
Significantly, if Netflix is successful, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a relief to many at the network, but it’s far from a secure position. That arrangement could pave the way for CNN for a future sale. The cycle continues.
In the view of Timothy Wu, much of this is against the law, anyway. The prominent critic of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Each proposed deal would be harmful to the country, and both should be challenged by the government,” Wu stated.
The Fundamental Issue and a Path Forward
Regardless of the resolution in this situation, the larger issue remains.
“What we have now is a profoundly anti-democratic system, but we ought not succumb to a sense of powerlessness,” Pickard noted. Government actions – from the 1930s and 1940s – helped to create this overly commercial monster, and revised policy decisions can fix it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will never happen.
Measures that strengthen independent news organizations, aid local journalism, fund public media, and outlaw the concentration of media power in too few hands are not only possible – they are necessary for a functioning democracy.
In the world of media ownership, larger is not superior. And news organizations like CNN shouldn’t be pawns in the most recent merger game.